Sep 012011

"Bodyguard Movie Salman Khan"

Salman Khan couldn’t have expected better Eid than this as Bodyguard has set a new record for first day’s box-office collections with the collection Rs 20 crore, beating the Rs 14.5-crore opening of Dabangg (last Eid), and the Rs 13.5 crore collected by his friend and rival Aamir Khan’s 3 Idiots in 2009.

Many multi-plexes are going very strong with housefull and hundreds can be seen everywhere standing in the long queues for advance booking.

Over the last two years, in terms of box-office collections, Khan’s movies have also been beating high-decibel releases of Tamil superstar Rajinikanth. But a reason for that could be the wider reach that Khan’s Hindi movies get across the country, whereas Rajinikanth’s Tamil movies are released primarily in theatres in the south, an exception being Robot, which had a Hindi version.

“Bodyguard is witnessing 100% occupancy across shows. Even advance bookings for several shows in the coming days are sold out. We believe there will be repeat audience for the film,” said Gautam Dutta, chief operating officer at PVR, which operates multi-screen theatres in many cities in the country.

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