A survey conducted across 16 cities by Brand Trust Report throws forward startling facts about the ‘trust quotient’ that consumers place on various brands in India.
According to the report, Samsung mobiles topped the list in the durables section beating market leaders such as Nokia and HTC followed closely by Sony and Tata. Tata is the only Indian brand to be placed in top 5 brands with the highest trust quotient index.
Last year, the top three brands had been ranked second, third and fifth respectively, as per the Brand Trust Report 2014.
Contributed By Sonia Narula