Apr 292016
 

Hilton hotel

Hilton has topped the list of the world’s most valuable hotel brands with a value of $7.8 billion, up by a third on last year’s value of $5.8 billion.

Hilton is also the most valuable group in the Brand Finance Hotels 50 table with six Hilton Worldwide brands featuring in the top 50, totalling $13.3 billion. Its brand value stands at over $200 million.

Marriott joins in at second place with a brand value of $5.3 billion. Although its group has even more brands in the top 50 than Hilton (eight in total), their combined value is lower, at $12 billion.

Contributed By Sonia Narula

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